Can Telemarketing Coexist with Digital Marketing?
With all the shifts in the market alongside disruptions influenced by technological innovations thereby affecting the way of [...]
Telemarketing and Telesales: Similarities, Differences, and Pro Tips
Ultimately, according to Peter Drucker, the founder of modern management, “The aim of marketing is to make selling [...]
Understanding CX to Increase Customer Value
In a related article, “Business Digitalization in a Digital Divide,” we talked about how businesses, today, are facing [...]
The Customer Journey: From Awareness to Advocacy
Customer Journey and Customer Experience A customer journey begins with the first contact between a potential customer and [...]
What Is Intelligence Amplification (IA)?
Intelligence amplification. What is it? But first, artificial intelligence. AI, digital transformation, innovation, amplification: these are lofty, high-sounding [...]
Business Digitalization in a Digital Divide
We’ve heard about digital transformation. We know that it has become imperative. In fact, we said in a [...]
Software Development Trends to Watch for in 2022
In this digital experience economy, we are in, experience has become the competitive differentiator. In this economy, digital [...]
Close More Sales: The 3 Stages of the Buyer’s Journey Explained
A buyer’s path to purchase is what is known as the buyer’s journey. It is the process every [...]
Software Development Outsourcing: Advantages and Drawbacks
Not so long ago, cost savings used to be the reason for a company’s shift toward digital transformation. [...]
Outsourcing Software Development in Today’s Modern World
It is no secret that software development is at an all-time high in today’s information age. The number [...]